Experience that cuts through the fluff

We love marketing, we love working with great clients and we love the electric buzz when a client can see the potential and they aren't left scratching their head.

Michelle Crook

Marketing and strategy extraordinaire - Michelle is well known for pushing the boundaries and status quo with her strategic thinking and ideation. 

Michelle started her career at Ezy-Buy in the 90's. Nearly 20 years ago she struck out on her own, setting up a marketing consultancy in Tauranga. Since then Michelle has worked with pretty much every type of organisation you can think of, from childcare to funeral homes, national corporates to start up social enterprises, privately owned to council owned organisations. She's even worked on her fair share of electoral campaigns. 

Michelle was a Rotarian for over 15 years and has sat on multiple boards, include Creative Bay of Plenty, Papamoa Surf Lifesaving Trust, YSAR, Breast Cancer Support Services Trust, Platform Plus Advisory Board and more. 

Michelle is a living example of serve first, profit second. 

Rachel Bauer

Rachel is well known for getting things done. She works with an eye for detail and discipline - if she says she's going to do it, you can guarantee it'll get done. 

Rachel started her career after graduating from the University of Waikato with a Bachelor of Communication in Marketing in 2007. Since then she has worked alongside and been mentored by Michelle, which has allowed her to develop her knowledge and skills, as well as move into leadership roles. 

Over the last 10+ years Rachel has been a marketing assistant, Google Adwords Certified consultant, SEO specialist, E-Business Consultant, Marketing Consultant and has completed contracts with Seed Waikato as Chief Doer of Things and Wintec to co-lecture an ecommerce paper. She was also a Rotarian for 5 years and sits on the board of trustees for Volunteering Waikato and Seed Waikato. 

Rachel is a people person and thrives on sharing what she's learnt for the benefit of others.

Home Grown Kids

"Home Grown Kids enlisted the help of Michelle and Rachel to assist in bringing the company to the fore in terms of becoming market leaders. 

With a varied role, from market research to effective marketing strategies, to new and exciting marketing tools, the full project scope and management was handled by Rachel.  She truly embraced our company's culture and achieved amazing results.

Our company has gone from strength to strength from input from Michelle and Rachel and continues to grow and develop further week by week. They not only gave us tools for then, but skills for now too.”
Stacey Dunn
Director, Home Grown Kids

Jill Blackman

"Rachel has worked with us for some time now, and we have been totally happy with the results. A great company and a great team whom I can recommend 100%."

Aria Creative

Julie Baines

"Rachel has helped pull all my marketing ideas and more into order to allow me to focus on what I should be doing and when. She has been an inspiration to work with, a pleasure and a person who is excited about what she does. Rachel works with speed, accuracy and passion. I would highly recommend her to anyone who wants results - Thank you Rachel"

One on One Fitness

Sandra and Herman

"When we started our own business Rachel was amazing with her advice, help and support. Her guidance through the whole process and the ongoing support is amazing and we only can recommend their service with the highest praise."

Presentable Homes

Lance & Bridgette O'Sullivan

"We have had the pleasure of working with Rachel on 3 successful websites.  All 3 websites have been completed to an extremely high standard and have been hugely instrumental in the success of our businesses. Rachel’s very professional and focused and follows through to completion and beyond.  The team was passionate about each project and certainly goes the extra mile to get great results. Thank you!"

Red Barn - Wedding Designs
Wexford Stables

"....It takes creative thought and dedicated guidance from a strong marketer to allow data to grow your business.  That's where Michelle's experience becomes so valuable.  With our tools and your guidance, I have seen many cases where a company's data has become one of their most valuable assets."

Todd & Amy, Alliance RV

"We have been working with Rachel from Luna Solutions for a number of years now and have found their approach suits us perfectly. Our monthly meetings are the most effective way for us to "make decisions and keep things moving".  We can trust that all our marketing plans will happen without us having to follow up on them. This allows us to carry on with what we do best while Luna Solutions can do what they do best."

Pete Evans

"Excellent service and response time. Rachel is a pleasure to deal with."


Melissa Renwick

"Rachel has been fantastic in her organised, methodical way of tidying up my mess! She had a very vague brief of what was required to update our online presence going into the project, but by asking all the right questions she figured out what was required and got the job completed well within our time frame. Next time we need assistance with the world of marketing, Rachel will be our first call."

The Quadrant Pub & Kitchen

Carrie Evans

"Michelle and Rachel have the enthusiasm, creativity and skills we were looking for when unsure of our advertising and marketing direction.  Their ideas from the planning stages, testing the marketplace through to measuring the success were very thorough."

Excelso Coffee